Shiny Little Things

WWD reports today that JC Penney will carry a new comtemporary sportswear line, designed by Charlotte Ronson, in 600 of its stores begining next Spring.  The collection is part of a long-term deal between Ronson and the retailer, and will be called I [Heart] Ronson. 

As many of you probably remember, Ronson partnered with Urban Outfitters last Summer on a limited collection.  That collection didn’t seem to do so well in stores.  Hopefully the experience will enable her to do great things with this new partnership.  I’m excited to see what she comes up with.